Welcome to the magic!!! Welcome to our magic world of water sports in Ireland. Our mission is to share with you our passion, what makes us excited, what gets us going every day, much more than just a sport, culture or lifestyle. When you enter Pure Magic, your Life will change! Whatever your needs, from taking lessons in kite to stand up paddle boarding, from total beginner to most advanced rider, from buying the latest gear to organizing an afternoons activity with your mates, we’re here to answer all your questions and give you an unforgettable and unique experience...what we call the Pure Magic.

 

  • Dublin’s Kite & Watersport Shop

    Whether you are in for joining a lesson, repairing a bar or trying a new wetsuit , you will feel “the Pure Magic” as soon as you enter; a friendly smile, funky music, the latest Kite or SUP videos, some cool stuff to check out!! Visit Us..

  • Learn To Kitesurf

    Our Goal: To empower, motivate and inspire you to become an independent kite surfer and to ensure your experience with Pure Magic is fulfilling and memorable
    Start Your Adventure..

  • Dollymount Live Wind Updates

    Check out our live wind readings from Pure Magic HQ. Updated every 15 minutes giving you accurate wind readings without even looking outside your window
    Whats The Weather Now ..

  • The Pure Magic In Action

  • Book A Kitesurf Lesson

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